Karen Lum

Professional experience

  • Co-founder of {embrace} worldwide limited, a leadership & coaching consultancy -- delivering tailored solutions that create real change and business growth within organisations.

  • A former c-suite executive, Karen has twenty five years of corporate experience and has held regional roles in both Europe and Asia Pacific.

  • Has overseen communication strategies across nearly 50 countries. She has lived in Sydney, London, New York and is now based in Hong Kong.

  • Managed multimillion euro marketing communication budgets for four years with international consumer brand

Expertise

  • International Coach Federation Professional Certified Coach (PCC)

  • Mentor for Chinaccelerator and MOX, mentorship-driven programs assisting internet start-ups

  • Head Coach for Next Chapter Raise, Asia’s first funding ecosystem designed to connect female founders with investors and strategic advisors

  • Curation & Speaker coach for Hong Kong’s TedxWomen

  • Corporate communications and branding specialist

Major achievements

  • Developed a proprietary leadership model based on global leadership ideologies and scientifically proven principles of human behaviour, positive psychology and neuroscience.

  • Co-founder of Women in MBA Network (WiMN), the first women’s initiative for Hong Kong University Science & Technology MBA course

  • One of the leaders of the #metoo movement in Hong Kong having coordinated community coaching events in collaboration with the University of Hong Kong.

  • Assisted in the media relations and event management for former Prime Minister of the UK, Baroness Margaret Thatcher; former Secretary of State, General Colin Powell; Microsoft Corporation Chairman, Bill Gates; and Creative thought leader, Sir Ken Robinson.